Latest Tech News, Product Reviews & Buyer's Guide
  • News
  • Reviews
  • How To
  • Hardware
    • CPUs
    • Computer Cases
    • Motherboards
    • RAM
    • GPU
    • PSU
    • SSD
    • Fans & Cooling
  • Gadgets
  • Laptops
  • Gaming
No Result
View All Result
Latest Tech News Today, Reviews & Guides
No Result
View All Result

Home » News » Facebook

Facebook Buys GIPHY, the Popular GIF Platform for $400 Million

Priya by Priya
May 17, 2020
Facebook Logo
Share on FacebookShare on Twitter

Over the years, Facebook has purchased a lot of companies and apps for billions of dollars. The most notable has to be Instagram for $1 billion in 2012 and Whatsapp for $19 billion in 2014.

Now, Facebook announced that it had acquired the popular GIF sharing platform GIPHY. GIPHY will be joining the Facebook company as a part of the Instagram team.

Facebook Buys GIPHY for $400 Million

GIPHY

GIPHY is a popular online community that lets you share short looping videos. Now, Facebook plans to integrate the immense GIF library into Instagram and other Facebook-owned apps. And Facebook reportedly paid $400 million to acquire the company.

Instagram’s VP of product, Vishal Shah, announced the news in a blog post on May 15. He said that 50% of traffic GIPHY gets comes from Facebook and its other apps. And half of that is from Instagram alone. “By bringing Instagram and GIPHY together, we can make it easier for people to find the perfect GIFs and stickers in Stories and Direct,” says Shah.

He said that Instagram is looking forward to investing more in technology and relationship with API partners and the content of GIPHY. Shah further adds, “GIPHY’s creative community will still be able to create great content.”

GIPHY Shares the Announcement

GIPHY also wrote a blog post announcing that it is joining the Facebook family as an Instagram team member. The company shared the post thanking their team members, supporters, partners, and both the hard and soft G defenders.

GIPHY shares, “The dogs wearing sunglasses, the excited goats, the chill lizards, the surprised pandas, the hamsters eating tiny burritos…and, of course, the cats. Every single cat.”

Tags: Facebook

Related Posts

Accidental (?) Leaks of Oculus Quest 2 with multiple reveals Is raising questions
News

Accidental (?) Leaks of Oculus Quest 2 with multiple reveals Is raising questions

September 15, 2020
Facebook is upset with Apple's decision about IDFA
News

Facebook is upset with Apple’s decision about IDFA

September 3, 2020
Apple Denies Facebook’s Update That Brings Transparency on Sale from Small Business
News

Apple Denies Facebook’s Update That Brings Transparency on Sale from Small Business

August 31, 2020
new-facebook-to-become-permanent
News

Facebook Will Bid Farewell To Its Classic Design In September, ‘New Facebook’ About To Become Permanent!

August 23, 2020
Facebook Messenger Rooms
News

Facebook Prepares to Launch Messenger Rooms, a Rival to Zoom

April 28, 2020
Facebook wrongly block news articles
News

Facebook Wrongly Blocks Legitimate News Articles about Corona Virus

March 19, 2020
Next Post
Grand Theft Auto V

GTA V is Free on PC till May 21 on the Epic Games Store

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

  • Home
  • About Us
  • Privacy Policy
  • Affiliate Disclosure

© 2019 Tech News Today - Latest Tech News, Product Reviews & Buyer's Guide

No Result
View All Result
  • News
  • Reviews
  • How To
  • Hardware
    • CPUs
    • Computer Cases
    • Motherboards
    • RAM
    • GPU
    • PSU
    • SSD
    • Fans & Cooling
  • Gadgets
  • Laptops
  • Gaming

© 2019 Tech News Today - Latest Tech News, Product Reviews & Buyer's Guide